Many folks are declaring his loss 
in Iowa as the beginning of the end, in part because his brand is 
"winning." The difficulty here is that we've never had a candidate like 
him, so guessing what his supporters will do is tough. My own view is 
that this "winning" thing is a distraction.
Trump's supporters 
are not society's winners. They're anxious and angry, and some are 
marginalized. They feel the political system has failed; whatever their 
individual fears (immigrants, loss of status, paycheck problems, etc), 
the GOP has been failing them for 20 years. They back Trump because he 
is NOT a typical Republican--he's not the latest in a series of 
standard-issue pols who will talk conservatism and then go to DC for 
business as usual. 
It just doesn't make any sense to me that a 
second place finish in Iowa changes anything for these voters. Rubio and
 Cruz are very clearly creatures of government. Trump voters are going 
to jump on their bandwagon just because Trump didn't "win?" That would 
suggest a very shallow level of engagement. 
Maybe so. I 
certainly don't hang out with folks who have been magnetized by Trump. 
But for seven months, pundits and the media have underestimated the true
 support Trump has had. This seems like yet another example of their 
failure to get Trump's appeal. 

 
 
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